Showing posts with label Media. Show all posts
Showing posts with label Media. Show all posts

Monday, April 30, 2012

Consumers Embrace Media Choice, Industry Fears It

     The tale of woe continues for the broadcast industry . This last week’s light reading included articles about  cable rating drop offs. 11 of the  15 top cable networks have lost audience this year. The article could give no clear reasons why the sudden loss of audience. There are a number of factors at work here. The first in my opinion  being price.  The price has continued to go up for all involved with the industry. from content producers, to distributors  and finally vendors, such as Netflix and Amazon who are constantly being asked for more money every year. In the broadcast world retransmission rights are the big deal breakers, along with sports  franchise,  brokering deals worth billions of dollars that will eventually have to be paid for by both the sports fans, and the non sports fan alike. in the final analysis  the one paying for all of the “deals”  and retransmission fees that are being charged back and forth between the local and national broadcaster such as Dish Network, and other cable companies will be passed to the consumer either directly in the form of higher bills, or add-on charges for services.


On the other side is the changing habits of viewers.  No longer are they tied to the couch for 3-4 hours every evening guided by a set schedule. With the advent of the VCR and now the DVR  consumers can now timeshift whatever they want and watch it whenever they want. and skip cominicals.  Networks and content produces have just begun to learn how to embrace timeshifting, and figured out metrics to count what watched on the DVR in the total rating game. Now they have to contend with many new forms of competition for viewers eyes. With the advent of game systems that get online and allow consumers to stream content, granted a very limited amount of content, and just plain hooking a computer to the tv, which is ridiculously easy theses days. the  whole world of internet content is suddenly available to the big screen in the living room.  Now there  is a wide range of ways to bring content into the tv, though various set-top boxes ranging from Blue-ray players, to the PS3, Xbox360, and the Roku, and Boxee, and, and other lesser know OTT boxes the open up a limited amount of content from the web to be streamed directly to the tv at the consumer’s convenience. Now there is no more “must See” tv. Its now   I’ll see it when I get around to it” On whatever platform is handy. It's also possible to switch platforms  mid viewing, going from one platform say the big tv, in the living room, and finishing watching the content on the Ipad, or other mobile device, thus freeing up the consumer to take their content as they like it.

A very recent article was just released with some very interesting statistic about the change in the numbers of households with connected tv, and the devices that connected to the tvs and what makes a tv a connected tv.
It can be read here;
http://www.leichtmanresearch.com/press/040912release.html
On the broad stroke, 38% of all households have at least one tv  hooked  to the internet via a video game system, Roku, or other OTT device, up from  30% last Year and 24% 2 years ago.  The are a host of other very interesting statics in the article.  The bottom line, to me, consumer are embracing OTT platforms and the offering they have. I don’t think traditional tv is anywhere near dead, and has many more years to go., If it is to continue to  evolve and be open-minded about that way it handles its content deals. Retransmission deals and sports deals need to regulated preferably by the industry itself  If they can’t keep the numbers down to reasonable rates, then the FCC and possibly the FTC needs to step in and set up new guidelines if not rules about the amounts that can be charges in theses deals.

    One of many questions is what are media distributors, and content producers going to do about the changes in the ways that consumers are using their media.
Some are already embracing the shifts in available venues. Such as HBO, they are continuing to open up their “HBO to Go” Concept to work with more devices.
Comcast has been slowly opening it walled garden to allow more networks to be viewed on more devices.  All of theses players need to compete with Netflix, amazon, and other OTT players who have been reaching to other means to get content in the face of rising bill for traditional  cable/sat venues. Particularly if one does not need sports, or 10 channels of news and shopping . If one is  not paying for the extra movie packages, ala, HBO, Showtime, etc, then the OTT venues start looking better and better.

   Last Week, Netflix posted Q1 numbers.  They showed  that they are back to growth, although much slower.  You can read the whole article herehttp://www.videonuze.com/article/netflix-q1-results-back-to-growth-albeit-much-slower
 The main point which I commented on is that  they did make some mistakes last summer which they’re paying for. The Achilles heel of all of this,  is the content owners who have  routinely demanded more and more in licence fees, Thus leaving Netflix and its fellow  players between a rock and a hard place in keeping prices down for consumers and still paying licenses and operation expenses.

    The consumer is demanding more choices about what content is available, and on what platforms. One may wonder if content producers and distributors actually watch the content they produce or distribute.  If they used the many options available today they would be embracing ways to make deals work for all parties. Instead of making its almost impossible for for places like Netflix and Amazon to do a decent deal that's fair to both. In the end it's the consumer that pays the price in one way or another.

Friday, June 11, 2010

Redefining Publish Or Parish In The Electric Age

The continuing quandary the publishing busness finds itself in as it struggles to adjust to new pricing and more importantly, new methods of distribution is life threatening . While the traditional paper books aren’t going anywhere very soon, it is having lots of company. The new kids on the block aren't all so new. Audio books have been around for many years, Only they were books on tape, and they weren't marketed to the general public. In the early1950's the first audio book was made, only then they were put on records. and played on a turntable. In the 1970's they advanced to the cassette. The first of the recording were made available to the blind, by the Library of Congress. I knew about them generally because I have a step-grandmother who is blind, and I had seen them, along with her brail books. In the late 1970's they advanced to CD, along with all other forms of music and audio in general.. It was then the phenomenon began to take off with the general public. Fast forward to today; Today, every form of audio recording is done digitally. The audio book has become a viable industry of its own. The largest publisher of audio books Audio.com boasts approximately 75,000 titles in a wide range to topics and authors. The downloaded digital books can be played on a wide varity of devices ranging from a traditional MP3 player, to a phone such as an Iphone, and any number of smart phones, and devices such as the IPad. The portability allows one to listen to a book when and where reading a traditional paper book would not be possible. This alternative to a paper book has found a new life and is giving life to many books that would remain unread because the folks who want to read them can't or won't sit still long enough to read a paper book. The audio book has its own history which many people will never know of, and probably care even less about..

The growth of non-traditional book formats has exploded. Any format that is not paper is what I would call a non-traditional format. Another what I'd call Non-Traditional format is e-books, or e-publishing, as its called in some circles. This too, has been around for a while.
The e-book goes back to the early 1970's wen the fist ebook was produced on a IBM mainframe computer, to the Internet where specialty and hard to find books were essentially PDF of books that popped up on the screen. Even until recently the last 10 years or so they were a novelity and ralerly seen and even more rarely used by the general public. The publishing industry was terrfified of the concept of the e-book and e-ink.

In the last 10 years or so, e-books have come into their own with the development of readers such as the Kindle from Amazon and other makers of readers the idea of buying an e-book and downloading it and carrying around several large volumes of books in one small flat screen has exploded.
Traditionally, publishers had treated e-books in much the same ways as they had traditional paper books. That is until now. Amazon had made a huge market by selling their own device to read e-books, the Kindle. Once you had the Kindle it was easy to buy books from Amazon directly from the kindle, so you just used your Kindle and were happy to read.. Then along comes Apple..
Apple comes along first upsetting the status quo of the music industry and in the process reinventing it, and in many ways saving it from itself.

Now its looking to do the same for the book publishing industry. With the much hyped release of the IPad, earlier thsis spring, and as part of the Ipad scheme is the IBook store to sell ebooks . The ebook on a Ipad is a entirely different experince then on a Kindle. On the Kindle ones is limited to "black and white" ie, plain text on a white background, with no color pictures, maybe some illustrations. While very usable, it is limited in many ways. On the IPad, one is treated to a bright colorful screen that can do much more then just show e-books. The experince of reading a ebook is completly different, turning a page is much faster and eaier, The pictures are beautiful color and nore book-like then a kindle ever thought of.

One of the thing many things Apple has done is to upset the price structure that had been at Amazon. Where Amazon set the price and the percentage that the publishers and authors get, Apple came in and said they would sell their Ibooks as they call them for exactly the same as Amazon, thus eliminating whatever advantage Amazon had over Apple. It should be noted that Amazon has a Kindle app for the IPad that apparently works very well, It even lets you sync your books between the Kindle and the IPad, and go back and forth between them, picking up where you left off on one device from the other. This is good. Barnes and Noble just released a ap for the IPad for their e-book reader the nook,
There are bigger issues here then price and and who is the price leader, and even how much who gets.

What the Ipad and other tablets do is open up the possibilities of what an e-book reader could be. No longer limited to displying e-ink in basic black & white and presenting limited pictures or drawing. It can now display full color. The addition of a full color screen and native web integration between the e-magazines and the web opens up a world of possibilities for content developers . The introduction of tablets running other os, ie, android, HP's webos, and even Linux bring a whole range of choices for the consumers, that is if they are produced and consumers will use them. I suspect that for the near future, even after other tablets are on the market, there will be Apple and everyone else.

I don't think books are going anywhere any time soon, but their relevealance to today’s generation is not the same as it ws to ours and our parents; they don't hold them in the respect that they were once held,, The same could be said for other physical media, LP, tapes. now, cd. and dvds. We have a whole generation of people who only think of content as bits and bytes they can store on a hard drive and watch on whatever they can plug it into. The idea of having a room filled with books is disappearing fast. This is one of the problems that the publishing industry need to address.
One way to encourage book sales is to give the buyer a incentive to buy a hard cover book instead of going and just buying a digital copy, be it either e-book, or audio. That is to allow him to have the book and listen to it at the same time. Towards the end of proping up book sales I have the following idea;

My idea is that of a cross promotion of media types; mainly books to e-books and audio books. Include a special code for a audio book from audio.com to allow the buyer of the HB book to download the audio version free.

In limited runs of paper books, to start with; probably hard cover books; Include a special code for a audio book from audio.com to allow the buyer of the HB book to download the audio version free.
The code would be specific to that run of books and would let them know that it come from the book. There would be extra content along with the book, specific to the code. In other words if one used another code they would get the regualr audio version of the book, without the extras, thus justifiy the extra cost of the hard cover book, and give the consumer a value ad for buying a hard cover book. instead of just the ebook, or audio book. The same deal cold also be arranged for ebooks from Amamzon, they could get either the ebook with extras, or the audio book with extras.
Also none of the books would have the same number or code so the same code couldn't be resused several times, it would be checked against a datase to tell where the book was sold and when, allowing tracking of how many codes where used, and on what, ebook or audio etc.. and what part of country etc...like the promo code tv shows use to tell how many people respond to their ads..
As for Amazon and Audio, they would be paid a fee by the publishers for every code redeemed like coupons are now, and Authors would get royalties from the original book sales, with a bonus from the publisher for every code redeemed, granted not as much as if the electronic book had been bought, but some... The idea that the publishers and others would make up money on volume and not per unit,, and the the addition of having the electronic version out where people are going to see and talk about it and how they got are essentially free advertising, promotion for the books, they would never get if they just sold the paper book and it just sat on a shelve at home..

This a idea to help get the publishing industry to rethink how they look at books and content in general. They are not just publishing a book to publish a book, they are publishing intellectual material, and not just paper books and magazines.
They are publishing ideas and which more important the how much they make in the traditional way, Hard Cover Books, and paperbacks, which will always sell, or getting the ideas out where it can be seen and talked about, the way to do that is to make the same material available in all formats. and make it easy to use the content on any platform, and move between the platforms.

Theses are just some ideas for bridging the gap between traditional publishing and the new forms of publishing and medias,,
All of the media industries are wrestling with the same issues, how to get their media out and still keep control. and make money. As for control, If one looks at the music industry, they find that DRM dose not work. It only makes it hard for honest consumers to use the media, and and only slows the serious pirarites down, slightly, so its not worth it. The movie indusrty also has yet to learn this. The best thing the publishing indursty can do is open it up so any ebook will play on any ereader, and be transfereable, the same with audio books, Publicity is their best friend. seing people reading and listing to books out and about is the best advertisement there is. People talking about what their reading is what they need, not people talking about how they can't read something because its locked down.
Well, there are probably many aspects that I didn't discuss . If you jave any thoughts on this please feel free to email or leave a comment.

Ken La
wson

Sunday, January 3, 2010

2010;... The Year of Living Dangerously

As the year and decade come to a close it is time to consider how far technology has evolved over the last ten years. It’s hard to remember where we were back then.

In the last ten years, I've had probably four different computers and on the third laptop, each one more powerful and more capable , and cheaper than the last one. Other technology has evolved over the last ten years. To go into the many changes would be redundant: as many other places are comparing then and now, better than I ever could.

The state of Media has been in flux for the several year as the big media companies struggle to find a balance between traditional broadcast style programming and distribution, and new venues and uses of their content.

They are finding that a mix of new and old content seems to be a draw. Sites like Hulu.com have done surprisingly well, combining a mix of both new and classic TV content. To many, they have set the bar for on-line streaming of video content. Various other network site have offered streaming media with mixed results. The media/content producers are desperately trying not to repeat the mistakes the record industry made with DRM on music and MP3s. Yet they want to continue to control how "their" media is used and how the consumer, their customers who put them in business, in the first place. Something they seemed to have forgotten.

In the way of physical media, VHS tapes have come and gone, DVDs are still here, although they compete with High Definition disc ,which we went through another "war' over deciding which format was to be the default format. Blu-ray won. The price of Blu-ray HD DVD players has come down, however it has to come down to DVD player levels to help it really take over.

However, delivery methods have evolved over the last several years. No longer is going to the DVD rental store and then having to remember to return the movie needed. Physical movie rental has all but disappeared in many areas.

With the mass adaptation of broadband, online means of delivery have taken over as more and more products that connect to the consumers local wireless network and allow for streaming of movies and other content either from the consumers local networked media, or from other online sources such as Netfliks, or Amazon and other Video on Demand sources.

For many years the line between traditional production media and web produced content has been a barrier for the growth of user-created content, which is what the vast majority of on line content is. Everything from YouTube video of silly people being silly, to semi-presesionall podcasts produced with a minimum of production standards. To original creative story productions. All of this content was confined to the computer. Getting to watch this content on any other screen was a challenge for even serious geeks. That was then; This is now; Now more and more machines are come through with options to hook directly to a new HD TVs either through a regular monitor connection that is on almost all new TVs, and some new laptops have HDMI out ports on them allowing them to plug into a free HDMI input on any HD TV. Web content is also being made available on a variety of platforms, ranging from "web Enabled" TVs to Blu-ray player that connect to your local wireless network, many will allow to use your Netflick on demand to stream movies directly over your network and through the player to your TV. What is meant by Web enabled is that the TV has what are called widgets built into the TV software that allow for a limited access of the net through your TV.

Other platforms have also emerged ranging from game consoles both the Sony PS3, and the Microsoft X-Box 360 both allow for access to the web in different foms, The Wii also allows for general web browsing through its Opera browser, which works good, but doesn't support the newest versions of flash, thus making it useless for watching anything other than YouTube which is built into it natively, Hopefully this will change soon, However it does work good for checking web based e-mail and the like.

Over the last several years, a number of company's both hardware, and content produces has come out with various set-top boxes the bridge the gap between the traditional TV screen and the computer screen along with several programs to turn a computer into a TV tuner and DVR. Also many cable and satellite companies now offer DVRs built into their set-top boxes. A product that I am particularly excited about is a box from Roku. They have a small set-top box the hooks up to your TV, and connects to your local network either wirelessly or wired. What this allows you to do is to tie your Netflicks account to the box, and then stream any of the movies in your queue to your TV via their box. Also Amazon on Demand has their content available though their box. Amazon offers both rental and movies to by as well as shows. Also as a side note MLB is also on there to. If you want to subscribe to their content. If you don't use Amazon, Netflicks, or MLB. the box cost you nothing. But it was pretty useless with at least a Netflicks account tied to it. Now there is more content available. Many web only services are now offering their content on the Ruku Box. They have offer what they call the channel store which offer a variety of free content. All streamed directly from the web. The list includes, Pandora, music streaming, FaceBook, Mediafly, Frame Channel, Flicker, MotionBox, Blip.tv, Revision3, and my favorite Twit.tv, Suddenly this become a really interesting box to connect to the TV, and bring in content that had been stuck on the computer.

Speaking of getting content off the web and into other venues; Mediafly is a big player in that regard. They make their content available to most portable platforms, iphone/ipod, and many smartphones such as the Blackberry, and any platform that can at least either download or stream audio, most will do audio and video content.

All of this merging of different types of content and media may leave one wondering what’s next. That is a interesting question. It’s impossible to say for sure who going to do what and in what format they will do it. I know of several different approaches to bring different media to platforms to which it has not been traditionally available . The mixing of platforms has traditional media content producers and distributors looking for ways to monetize their content.. without giving up control.. and still keep the consumer happy,,,

2009, and the decade before it brought about many changes. Many of these changes are still being felt now. The changes in 2009 will be helping to shape the digital future. Apple and I-tunes changed the look of music, and how and where it is played and how and where one can get it. TV and other media are going through the evolution as the music industry did during the last decade. Watching how this plays out will be interesting.

Wednesday, December 30, 2009

Mission Statement

Lawson Report:
Mission Statement


Over the last couple of years I have used this blog as a place to share my ideas about technology in general, and media and consumer rights, in particular. As the new year and new decade dawn in very short order..
The time has come to explain my ideals in writing this blog:

1. I try to take a journalistic view to the articles; That is, while I don't do straight reporting, I do try to keep my writings as professional as possible.
2. Please remember that my articles are commentary and opinions on the subjects of the articles.

3. I Do not try to aggregate news and spit it out, anyone can do that. There are many places that do it very well.
What I do pick a topic or general subject and try to give a different view of the subject or topic . I try to see thing that are not usually obvious to the casual reader and would probably miss. Because I am older and not in the tech industry , I have a different view then most.
4. It is my underlying believe that slowly and surly all consumer rights to use their media and in many cases the devices to play them on are being taken away from them. Many times they don't even realize that this is happening. The concept of "Fair Use" for the consumer has become in many cases a joke and is very fast becoming nonexistent .
5. The traditional media formats and distributions methods are fast being replaced by both new models and more importantly are being bypassed altogether, or short-cuted to to bring about the same end result.
6. The changing landscape of both traditional media and new medias opens new avenues to express ones ideas and thoughts about the uses or missuses of the technology. This is my platform to share my ideas and concerns for the future of our media and in many ways our way of life. Please take the time to go through the past couple of years articles and feel free to comment and or email me your thoughts on my thoughts.

December 29, 2009
Kenneth Lawson
.

Saturday, September 26, 2009

"Could OZ Help Save the Movie Industry ?"

I went down the " Yellow Brick Road " Wednesday night..
We went to see the showing of "Wizard of Oz."


As anyone who either knows me personally, or has read my blog over the last couple of years knows I am a big fan of classic movies. So when when I got the TCM email a couple of months ago, announcing the screening of of OZ, I talked to my wife and she went and prebought the tickets.


It was great. While I was not a huge fan of the movie itself, I did enjoy seeing it.
What really amazed me was the lines... The had 2 showings running at the same time, they had so many, The one I was in was mostly filled up. There were many older folks and yes quite a few kids. When Robert Osborne came on screen it was dead quiet after the applause....
He said his intro talking about the directors and the stars, showing clips as he talked. Even seeing those old black & White clips up on the big screen as amazing. Probably most of the clips he showed had never been blown up that big since they were first shown in theaters 70 years ago. When Mr. Osborne finished there was a applause. Theres was more applause when the movie started. The was no mention of the movie in the lobby, just a line forming, they told us which theater to go into, and the line was huge, they were still coming in to sit when the movie was just starting.. I was proud to see so many people come out to support this classic movie. For generations people have been watching this and other classic movies on a 27" tv, with crappy sound, and now to see it up where it and all classic movies belong was a beautiful thing.

I had read several places where folks were complianing that because it was all digital, it was not the same as the original film print. Who Cares?
When it was over the screen went blank and a windows toolbar came up on the screen bottom, My daughter was surprised, It was on a computer?

You know what she didn't care, it was a great movie, and execellantly restored to its glory,

No matter whether your a die-hard purist, or a tech junkie like me, a great movie transcends any medium, as dose great art of any kind.
There are volumes of material about both the orginial movie, and the rstoration of the movie, I won't try to be a historian about the movie, As, I have bigger fish to fry;;

The bigger point is they did it and people came,,

One perspective of this is; Will help open they eyes of many younger folks to the great movies they're missing and bring attention to film preservation, and restoration in general?

Of course thees a bigger picture. The bigger picture being the movie industry. For many years the movie industry has been complaining about loosing money to piracy There are major lessons to be learned here. That there is a major audience for classic movie in the major theaters. Is it possible that they may have discovered a way to bring folks back to the movie theater? Classic Movies.
I am not for one instant subjesting that they stop making new movies, and inventing new technologys to make the movies with, Far from it. However,, There is a very large untaped market of baby boomer's and even older people who have little or no interst in spending what money they do have on seeing the newest latest greatest movie of the week. On the other hand,, if they were to spend just one weekend a month showing classic movies on one or two screens they would draw them out,, and a whole new market share which has always been there, but been ignored would come out to spend. Of course it would take advertising, and possibility even doing senor specials and discounts. In the long run it would be worth it. Another possiblity, teaming with a national resturant chain to offer package deals with dinner and a classic movie,, I know its crazy,, bit if done right with the right promotion it could very well open up a forgotten market. In southern retirement states, it could go over very well.

Theres also another aspect of the Wizard of Oz that is equally important. Preservation and restoration of classic movies. The general public dose not understand how fragile out movies history is. How little it can take to start a film degrading, actually turning to dust if left in the wrong conditions long enough. Over that last 20-30 years theres have been several projects to preserve and restore our film libraries around the world. Rather then try to explain what happens as films slowly turns to dust I refer you to a film. a documentary actually, called "Keepers of the Frame" This film very clearly tell the tale of the film and why it is so important to preserve and restore our film libraries. Here are three links to material about "Keepers of the frame" ''








Please take the time to check out this extorinary film about films.

Hopefully all the attention that OZ is getting this next week with a release of Blue-ray and related material will focus interest on the possible comerical value of re-releasing classic films in theaters on a national and widespread basis with the supporting advertising so folks know that are being put out there again.

Judging from I have seen and read, this is a potionial serious money maker for the movie industry which claims to have been bleeding money for the last decade. This will help on at least 2 fronts, 1. Bringing in more revenue across the board, 2. In some ways more importantly, Giving classic movies a venues they haven't had for decades and exposing them to whole new audiences, which most if given the chance probably would at least check out the movies, Introducing theses movies to new audiences on the big screen will have a far different impact then seeing the same material on a 27' screen, or even on a huge flat screen tv. There is no replacing the experience of seing Bogart or other classic stars in a movies screen the size of a house.



Yes the" Wizard of Oz" was important in 1939, and it could be more important in 2009, 70 years after it was released. If it helps bring classic movies to the general movie theater on a regular basis, and bring more attention to preservation and restoration of movies, then it has more then payed for itself, both in historical value, and in saving the movie industry .

Ken lawson





Monday, October 1, 2007

A World Where Anything Will Play Anywhere....

The times, they are a changing,,,,
The times,they are a changing....


The media is a changing...
The media is a changing....

Apple and NBC recently had a falling out,
NBC has pulled all its shows from Apples I-Tunes....
Not that it makes any deference to me....
But.....


Theres a bigger story here..

If you read on you find the NBC is opening their own site to stream their own shows for free. As I investigated further I found that CBS, and ABC are also following suit.

Now it begs to question , will theses new models survive?
If you read closely you find at least with NBC, the commercials followed them to the new site.
Will people want to have the options of streaming a show with commercials and being tied to their computer for the privilege.
On the other hand with Apple I-tunes, you pay 1.99 or something to that effect and you get to download it to your machine and you own it. you can then play it on you computer, ipod, or stream it from your computer to your tv, using Apples I-Tv.

And that's not even counting burning your material to DVD, theres some rather heated discussions going on about that in some circles.

In a perfect world.. One could get any show, movie song or other media whenever one wanted, and watch it on whatever was convenient at the time. To be be able to watch a movies or or show on everything from a Ipod to a 50" plasma tv. with 7.1 surround sound.

What we need is a format and hardware both set-top, and portable the will recognize and automatically format and play the media in whatever form is available to the hardware, weather its a Ipod like hand held that can see any wireless network and pull any media off any shared folder, along with whatever is on the actual hardware, be it a hard drive,sd card.

All of this is not factoring in digital rights management(DRM). Hardware must be able to recognize what a file is and what allowed. There will always be a camp will fight and/or otherwise circumvent any DRM scheme that anyone come up. While I am in principle agree with the idea of protecting one own intellectual property . There is STILL such a thing as fair use. The problem is, over the last few years people have taken advantage of the concept of fair use to the point that the record company's having a heart attack and trying to recover a perceived loss. I not saying that haven't lost money over the last few years. However their methods of "recovering their losses" are only serving to strengthen opposition to DRM in general and the RIAA in particular.


The end result is a world with both media hardware and media software coming with DRM in the firmware. In the end the dream of a universal plug and play world, where any media will play on any media without its having to call home and see if its allowed is probably dead.

Back to the lead-in, When I have a computer that I can send a signal to my big tv and watch streaming media off the computer/internet and pipe the audio through the sound system, I'll be more interested in watching streaming media. One other possibility that comes to mind would be a satellite receiver that connects to the internet and gets its programing guide and other software over the internet and lets you surf the web on your tv through the sat receiver, of course you wouldn't have all the printer and other capabilities you have on your computer.
Unless of course you have one of the new media center pc, withe the turner and other niceties that Microsoft offers. Having never had the "pleasure" of using one I can't say how well they work. Xp or worst Vista running my digital media center is not my idea of the optimum media software. However,choices are limited in this respect, When a Tivio can brows web sites and stream media off the net and possibility even store it even temporary on its hard drive, then we're heading in the right direction..
So for now let the major network stream their shows on line for free,,,,,

I don't watch any of them anyways....



Ps; Heres the link to the original story;

http://www.wired.com/techbiz/media/news/2007/10/nbc_itunes