Sunday, January 27, 2013

Technolgical Blaze of Glory

    The time has come, again to rant about the past year.  However, there are a variety of subjects  to choose from. One could go on about the current state of  the telecommunications industry, and the future on online viewing   habits and venues, to the recent  advances in television technology.
   However, there are bigger issues that need addressing. Such as Gun Control, Mental Health, and fiscal responsibility of our government, and  the like.  Its all fine and dandy to sit here in our techie towers and ponder the future of telecommunications, which is important, but in the final analysis, if the country has lost its moral compass and its roots all the technology in the world won’t get it back on the right track. It will just go down the wrong way in a technological blaze of glory, which will keep people from seeing what the real problems are.
The shooting last year , prompted me to write about my views on gun control, particularly concealed carry. I don’t belive new rules governing guns are going to solve the problem. The majority of shooting are done by people who have mental issues who were not treated properly or at all. In many cases they were dumped from one organization back and forth to another and no one took responsibility for making sure they got what they needed, either treatment that worked or locked up for both their and societal safety.  The point is everyone who has any responsibility in any level of government is too busy playing the blame game, pointing their fingers at everyone elses when the Sh**t hit the Fan, No one has gumption enough to stand up and say, he was my patient, or our department was handling him, and frankly, we screwed up, and we’re looking to see where we screwed up. No one has said anything remotely like that, nor will they, because, the would be taking responsibility for ones  own actions, or in some cases inaction.  

    This country was founded on a principle that all men are created equal, and should be given the benefit of the doubt, and along with certain other rights, such as to vote, and pursue that which give us pleasure, so long as it do no harm, to society .  When the government has become so big and complicated that many times one department doesn't know what the others are doing, there is a fundamental issue with the power structure, and  delegation of authority, and who answers to who. While it is clearly laid out in the constitution, and on the state levels, Sometimes  many things are lost in translation, and the people who are responsible, tend to forget to whom they’re ultimately responsible to, to the people who elected them to their offices. They were elected and they can be unelected just as easy. President Obama made history when was the first black president to be elected., again he made history by being reelected, what his final role in history will be remains to be seen, and will not be fully understood for decades. Just as all of our past presidents have been judged through the eyes of time and history to be kinder than  they were at the time.  One can hope history and time will be as kind to President Obama.

Looking forward to the new year, which has already started. Once again find many things to talk about. The advances in media in the last ten years or so have far outstripped sixty plus years of media that came before it. From the time in the 1950’s when color TV came on the scene and  the movie industry felt threatened, to the next generation of TV, being cable and satellite,  there really hasn’t been a fundamental change in the content itself, it was essentially still the same as it was in the 1950’s plus or minus a few little tweaks, depending on your point of view. Then the VCR came along, and that was the beginning of the changes which are still happening.   The movie industry soon embraced TV, as a way to reuse a huge backlog of movie content that had stored and monetize it and get it to still make them money, which they’re still doing, only today on a grander scale. The VCR became the DVR, Digital Video Recorder,, in which we still say we’re  “taping” a show or a movie, and there is no actual tape involved, it all ones and bytes. Of course with the surge of good relatively cheap fast broadband internet across the nation,  sites, like Hulu came along, which allowed us to stream content directly to our computers. while it wasn’t a perfect world, the content still had ads, but it was a small price to pay to be able to see free content, we wouldn’t be able to see in places we wouldn't normally see it.
After that, came Netflix, one price a month, and all the streaming you could watch. Best part no commercials. It was the right product at the right time. They were aggressive with the marketing, and making content deals to get more content as they went along, as they were doing that, they also perused the hardware side, making deals to get their software in as many  types of consumer products as possible, making it easier for the consumer to watch the content they paid for and as many platforms as possible. Since then many other players have jumped into the video streaming pool. It has become somewhat crowded. Amazon has their own streaming service, Amazon Prime, for a flat rate you get to stream a large catalog of material, however, having used it, I have to give it mixed reviews.
    To aid in the distribution of all of this video content online a number of set top boxes have come out. The best of theses is the Roku, its cheap their  cheapest box is about 50. dollars, and their most expensive is 100.00.  Theres no fee for using it. Only if you are using Netflix or other pay service, which you're paying for anyways. The best part is all of the free channels they have available .
At present they have several hundred channels which you can add, 99% of them are free,  The ones that require a fee are relatively cheap. As for subject manor, that ranges from many niche subjects such as specialized cooking to various forms of tech , to a wide range of music channels to stream almost any taste in music to you tv, and sound system, If one is is looking for a good way to supplant their cable or in a few cases eliminate it completely the Roku Box is a good candidate.

    The discussions in Washington, about both technology, and gun control, and health care, are important and far reaching. The right of a citizen to defend themselves is paramount  in the minds of many people. While I am deeply saddened by the shooting that happened last year, particularly the school shooting. I refuse to give up my right to defend myself and my family and anyone else who is in danger at a given time.  As for limiting rounds in magazines that is just a first step to working to take our guns away completely, If we give in to that, we’re saying ok, fine you have my constitutional right, even if it only a round in my magazine at a time,  I’ll remind you of it when I need it and I’m a round short to stop the situation  and people get dead because I couldn’t have the capacity magazine I needed to stop the bad guy and he killed more people.

Monday, September 17, 2012

The Long Rough Road to "TV Everywhere"

    The idea of “TV Everywhere”  has been taking hold over the last year or so. While more and more providers are beginning to embrace the idea of making their content available on a number of platforms. There are still a few problems to be solved.

  One major stumbling block is the national broadband rollout. As with all government projects things take longer than planned;

http://www.multichannel.com/article/488723-FCC_Broadband_Deployment_Still_Not_Timely_Reasonable.php

In order to bring  the concept of “TV Everywhere” into a reality as it  has been hyped, much needs to  be done on the back end with infrastructure  both for wired networking, ie; DSL, Cable, and Google’s Fiber to the home, and other land lines, along with wireless networking, both in 3g, and 4g also known as LTE. On that front much needs to be done. Consumers need simple to understand and use data plans, and devices that can handle whatever network they happen to be on. Right now the wireless market is fragmented , each provider has their own ideas for data plans. As with text messaging, a  few years ago they charged per text, both incoming and outgoing, now they have evolved to a” all you can eat “ bundled with your regular plan. I suspect that  they’re still making money on the texting plans, although they’ll never  say it.
Now data is a whole another matter. The  wireless companies, ie; Verizon, AT&T and other have been trying to move consumers up from either a feature or basic phone to a “Smart Phone” now for about a year.  Anyone who has a smartphone, either Apples, or a Android, loves it. What they generally don’t love is the extra data package that have to pay for every month to make the thing work the way its supposed to.Which is  tolerable  if you only have one phone. What if you and your wife/husband both want a Smartphone? Then want to charge you a separate data plan for each phone. At a minimum of  30.00 each thats 60.00 on top of the rest to the bill. Verizon has announced their  “Share Everything” Plan which sounds good, and for some folks it might fit, although the concept is good, they need to refine it some more.
http://solutions.vzwshop.com/shareeverything/?cmp=KNC-58100000004897908

The charges per month to add a device  varies, however, I did find a page which list the charges for the different devices, the smartphone being the most expensive.
http://www.verizonwireless.com/b2c/plan-information/?page=share-everything
You can read the pricing structure at the link above. To my way of looking at it its backwards. Devices like a tablet are far more likely to use more data out the the data pool then the phones, even smartphones. The ability to use a device as a mobile hotspot will also increase data usage.
In short the confusion in the wireless sector is helping to keep “TV Everywhere” from getting the traction it needs in the wireless sector.

   Other aspects that are slowing “TV Everywhere” is the way content owners and providers are handling the media they own or control. Simply put ; greed and control.  While Netflix is famous for their breakthrough in  bringing streaming content to the masses. Which they’re doing a good job at minus a couple of setbacks last summer, when they tried separating the  streaming side from the DVD rental side,they created a huge backlash which they’re just getting over.
Now they’re looking to expand into other markets; ie other countries. All of which cost money. They have to pay license fees for all of the content they stream.  The content owners have been requiring ridiculous  amounts of money from streaming services like Netflix, and Amazon to allow them to stream their content.  Often these deal have very tight limitations which  can limit availability for other markets, or time frames.  
Content owners need to balance the need for money with the idea of making their content available to a number of vendors.
Venders such as Netflix and Amazon are caught between trying to make their prices affordable for consumers, and making enough to cover the cost, most of which are licensing fees.

    On the consumer side, it can be confusing. There are so many different  places to get content. Some have the same material as the others.
There are at least 6  streaming services out there. Which one is right for you depends on what platforms you want to use, and what type of content you are looking for.
Here is a article that compare 6 streaming services;
6 Streaming Services Compared
This will give you a general idea of what's out there.
As to adding a set top box to use to stream your content to your tv, There are several; Appletv, Roku, are the top two, along with Boxee , and several lesser known  streaming Set top boxes. Which one you choose depends on what you want to stream. Roku offers the best value for the money to me. The XS model will stream 1080 and has a usb plug on it allowing you to plug in a usb drive and play content directly off your usb drive to the tv. The selection of channels in increasing at a steady rate. You can find a wide variety  of niche content channels that specialize in content that traditional media wouldn’t touch either because its too narrow of  audience, or they won’t make enough money from it to justify  a investment.

    The adaptation of mobile devices by consumers to consume their media has driven content owners to rethink  how they distribute  and monetize  their media. This is one area that is still fragmented and likely will remain so for some time as content owners figure out how to track viewership and make deals that are fair to everyone.

   The road to “TV Everywhere” is still  young. While great strides have been made, particularly  on the OTT  side, much needs to be done on the mobile side. Along with more equitable  content licensing deals for venders.
The consumer is demanding more ease of use and the ability to take their content from one device to another without missing a frame. While in place and in some cases work very well, there is  little cross-platform  compatibility , which needs to happen to make “TV Everywhere” work.
In the end, there is still a long rough road to truly make the idealized concept of “TV Everywhere” work.

Thursday, July 26, 2012

Personal Defense; Its Your Right and Responsibly

     Introduction


Those of you who have followed my blog over the last few years and know me personally, know I rarely take a stand on political issues one way or another. 
 However, the subjects of the article that follows, is something that a vast majority of Americans have in theirs lives in one form or another, guns. 
     Where I grew up in Western New York, It was not unusual for a farmer to have a old .22 and a couple of old shotguns sitting in the closest as  many of my family did, But, the time I came around, they were never used. I sure in their day they saw plenty of use. 
When I lived in Texas, the gun culture was far more prevalent.  
Many of the  pick-up trucks one would see would gun racks mounted to the insides of the back windows, and at least a shotgun, or a rifle of some kind would live there. And no one paid any attention. 
I have had a .22 rifle most of my adult life and started with BB guns and the like as teenagers.  


     I don't claim to be a expert or marksman of any kind, However,  I do enjoy shooting and seeing and handling fine guns. A  fine gun is in many respects a work of art, and a display of craftsmanship, which  alone can be appreciated .
I said all of this as a introduction to the real article I am publishing today. I wanted people to understand where I come from, and , possibly go back and rethink  the roles guns have played in their lives. But Now On to the article.


    Today, I find my myself writing about a subject that is near and dear to my heart.
In a Word Gun Control. The news s been almost  nothing but the tragedy at the Batman screening  last week . The repercussions will be felt  far and wide both for the good and bad.
As near as I can tell The gunman had all off the-shelf gear that anyone who passed a basic background check can get.  I don’t begrudge any person the right to purchase whatever firepower that they feel the need to defend their life and loved one. including him.

As much as a tragedy this is, This is a isolated incident and should be treated as such. The fact that they have him alive will in the long run help answers a lot of question.

The Second Amendment in the Constitution give all free able bodied citizens  the right to bear arms.    I just went over the requirements for getting a concealed carry permit here in Virginia
.http://www.vsp.state.va.us/Firearms_ResidentConcealed.shtm
The point is its very easy only cost about 50.00, with the background check, and only takes  about 45 day. and the permit is good for 5 years. So as long as you keep your nose clean, and send in the renewal papers every 5 years your good.
    This bring us to a bigger question . Different states have much tighter processes for getting a ccp, an tighter rules about where you can actually carry it when you finally get it. That not even counting  the fact the many states will not honor a ccp from another state while the reverse state will honor it.

Here is a list of all of the states and a simplified  of each state's rules about ccp rules;

http://en.wikipedia.org/wiki/Gun_laws_in_the_United_States_(by_state)

.

   There have been  several instances of people getting it into their head that doing some kind of mass killing spree will make them famous in the last several years.  While I understand the initial impact is horrific and terrifying to those involved.
My, feeling that keeping it in the news and giving out every little detail only feeds their need to be famous. If they are captured alive in particular,  their names and personal details should be buried, as much for the public's sake, who knows all of this has happened, but does not need to be constantly reminded of it every time they turn on a tv. But it also takes the glamour out of committing the crime and having their names in the public face. The factual detail details are all a matter of record to a very large extent. But there's no reason to  open it any more then needed.

    On to possible outcomes had there been armed  citizens in the theater :
Its entirely possible if he knew there was the possibility that he might be met with armed resistance he would have thought twice about it, but I doubt it from the reports put out so far.
So he goes in with a AR-15 semi auto rifle and starts shooting at whoever presents themselves.What if,  Suddenly he is is being fired back at from the audience, whom he is trying to kill. Now, at that time no one knows he’s wearing all the body armor, But  getting hit multiple times with a large caliber round is going to hurt and possibly give some else a chance to help subdue and minimize the damage and thus change the outcome of the whole situation.

I’m not in way suggesting that we go back to the days of the wild west as portrayed on tv on the 1950’s westerns, where everyone wore a gun on the hip for all to see. Sociality wouldn’t tolerate it. However, making it easy for law abiding citizens and responsible people who are trained in how to handle their gun, and the repercussions would go a long way to helping to shop violent crimes in general. Its my contention that if one knows there at least a 50/50 chance he’s going to ment with a gun on the other side of the door he‘s thinking of breaking into, maybe he’ll think twice, is it worth it.

    The flip side of all of this is the anti-gun camp. They believe that guns are evil and should be banished from everyone but a very select few.  Their argument is very simple; Guns Kill, So get rid of the guns.  A knife can kill, a piece of rope can kill, hell, even a laptop bashed over someone’s head can conceivably kill. Do We ban all of the above mentioned, just because they have been, or can possibly  be used to kill. NO A gun is a tool., Just like a knife, piece of rope, and a laptop. Its all in how their used.
What is needed is education starting from a young age, in boy scouts,, which I know have shooting programs, and fathers and grandfathers educating the young people in their lives about the responsibilities of having guns around both in safety aspects, no one wants someone  shot accidentally because they didn't know what they’re doing, but in  how to handle the firearm, how it works loading  running the action, shooting it and being comfortable enough that should the unthinkable happen and they need to defend their lives or their family's life they know how to use the gun.Alway be aware that this is a perishable skill.  Meaning, that if one does not practice on a regular basis one will lose what proficiently they ever had, instead of building new skills.

    I could go on, However, I think that I have stated my case that I am very much pro gun, and pro concealed carry policies that could help changed the ending of incidents like the Batman shooting. and Maintain the  freedom of all Americans to own and use whatever firearm they deem necessary for their situation. Its in the Constitution, and It should not be watered down by states passing arcane laws that restrict the carrying of the gun, or the purchase  the gun they need for their particular situation.
It seems that as the years have gone by, places that were once considered safe and family friendly are becoming more and targets of people like the batman shooter, so carrying a gun where one might not of thought to suddenly becomes a good idea.



Kenneth Lawson

Monday, April 30, 2012

Consumers Embrace Media Choice, Industry Fears It

     The tale of woe continues for the broadcast industry . This last week’s light reading included articles about  cable rating drop offs. 11 of the  15 top cable networks have lost audience this year. The article could give no clear reasons why the sudden loss of audience. There are a number of factors at work here. The first in my opinion  being price.  The price has continued to go up for all involved with the industry. from content producers, to distributors  and finally vendors, such as Netflix and Amazon who are constantly being asked for more money every year. In the broadcast world retransmission rights are the big deal breakers, along with sports  franchise,  brokering deals worth billions of dollars that will eventually have to be paid for by both the sports fans, and the non sports fan alike. in the final analysis  the one paying for all of the “deals”  and retransmission fees that are being charged back and forth between the local and national broadcaster such as Dish Network, and other cable companies will be passed to the consumer either directly in the form of higher bills, or add-on charges for services.


On the other side is the changing habits of viewers.  No longer are they tied to the couch for 3-4 hours every evening guided by a set schedule. With the advent of the VCR and now the DVR  consumers can now timeshift whatever they want and watch it whenever they want. and skip cominicals.  Networks and content produces have just begun to learn how to embrace timeshifting, and figured out metrics to count what watched on the DVR in the total rating game. Now they have to contend with many new forms of competition for viewers eyes. With the advent of game systems that get online and allow consumers to stream content, granted a very limited amount of content, and just plain hooking a computer to the tv, which is ridiculously easy theses days. the  whole world of internet content is suddenly available to the big screen in the living room.  Now there  is a wide range of ways to bring content into the tv, though various set-top boxes ranging from Blue-ray players, to the PS3, Xbox360, and the Roku, and Boxee, and, and other lesser know OTT boxes the open up a limited amount of content from the web to be streamed directly to the tv at the consumer’s convenience. Now there is no more “must See” tv. Its now   I’ll see it when I get around to it” On whatever platform is handy. It's also possible to switch platforms  mid viewing, going from one platform say the big tv, in the living room, and finishing watching the content on the Ipad, or other mobile device, thus freeing up the consumer to take their content as they like it.

A very recent article was just released with some very interesting statistic about the change in the numbers of households with connected tv, and the devices that connected to the tvs and what makes a tv a connected tv.
It can be read here;
http://www.leichtmanresearch.com/press/040912release.html
On the broad stroke, 38% of all households have at least one tv  hooked  to the internet via a video game system, Roku, or other OTT device, up from  30% last Year and 24% 2 years ago.  The are a host of other very interesting statics in the article.  The bottom line, to me, consumer are embracing OTT platforms and the offering they have. I don’t think traditional tv is anywhere near dead, and has many more years to go., If it is to continue to  evolve and be open-minded about that way it handles its content deals. Retransmission deals and sports deals need to regulated preferably by the industry itself  If they can’t keep the numbers down to reasonable rates, then the FCC and possibly the FTC needs to step in and set up new guidelines if not rules about the amounts that can be charges in theses deals.

    One of many questions is what are media distributors, and content producers going to do about the changes in the ways that consumers are using their media.
Some are already embracing the shifts in available venues. Such as HBO, they are continuing to open up their “HBO to Go” Concept to work with more devices.
Comcast has been slowly opening it walled garden to allow more networks to be viewed on more devices.  All of theses players need to compete with Netflix, amazon, and other OTT players who have been reaching to other means to get content in the face of rising bill for traditional  cable/sat venues. Particularly if one does not need sports, or 10 channels of news and shopping . If one is  not paying for the extra movie packages, ala, HBO, Showtime, etc, then the OTT venues start looking better and better.

   Last Week, Netflix posted Q1 numbers.  They showed  that they are back to growth, although much slower.  You can read the whole article herehttp://www.videonuze.com/article/netflix-q1-results-back-to-growth-albeit-much-slower
 The main point which I commented on is that  they did make some mistakes last summer which they’re paying for. The Achilles heel of all of this,  is the content owners who have  routinely demanded more and more in licence fees, Thus leaving Netflix and its fellow  players between a rock and a hard place in keeping prices down for consumers and still paying licenses and operation expenses.

    The consumer is demanding more choices about what content is available, and on what platforms. One may wonder if content producers and distributors actually watch the content they produce or distribute.  If they used the many options available today they would be embracing ways to make deals work for all parties. Instead of making its almost impossible for for places like Netflix and Amazon to do a decent deal that's fair to both. In the end it's the consumer that pays the price in one way or another.

Monday, March 26, 2012

On Casablanca, Netflix, and Apple, Three Sides of the Same Coin

On March 21,2012 My wife and I took my youngest one to see the TCM 70th Anniversary showing of Casablanca . Casablanca, a long time favorite film of mine, starring Humphrey  Bogart  Ingrid Bergman, Peter Lorre, Sydney Greenstreet.
The film was one of many made in the time before tv, when they were all done in a almost factory like production, and churned out and released one after another. No one thought much of it at the time, other the myriad of problems they had making it mainly being the lack of script and daily rewrites, and no real ending. Somehow it got made. While it did get generally favorable reviews and a good reception from the public . Time have proven to be its best friend.  The lasting impression of this movies and a few movies like it are what every movie made strives for. 99.9% don’t even come close. Casablanca was one of those rare cases of the right script actors, and directors and the the right moment in time. When you watch Casablanca, particularly like I had the pleasure of last week, you forget where you are and for a while you believe there is a Rick’s Cafe’ Americana . Bogart become Rick, and seems to embody the character. In  watching it last week I recall seeing scenes that I don’t remember seeing before, when I’ve watched the movie, and I’ve seen the movie more times than I can count. Everything seemed sharper and and more defined , I know it was on a big screen, and had been remastered to be as near perfect as they could get,   It seemed almost surreal  .  
Of course of bigger moral questions still abound on either  screen, At what point does one put aside one's feeling and do what needs to be done for the greater good of country, or in this case possibility even the world. Rick by, making it possible
for  Victor Laszlo  and Isa Lund, his wife to leave and continue Victors work. In spite of his feelings for Ilsa.  In doing so, Rick set himself up to finely  become a more than a spectator of WWII .
Every movie should be seen the it was intended on the big screen, with a audience and the whole experience. For thoses of you you are  not a Casablanca fan heres a link to the wikipedia article on it;
http://en.wikipedia.org/wiki/Casablanca_(film)



The last 2 months or so have been eventful. One of the more significant  events was the introduction of Apple's next Generation IPad, Officially known as “The New Ipad” The rest of us call it the Ipad3. While it did seem to make several advances from the Ipad2  I got the impression from what I saw and heard that many tech reporters/ pundits etc, they were less than blown away by it other then its new screen, the retina display, which claims to pack more pixels then a HD screen into a small screen. Adding more connectivity  options including models that will use the new LTE as it become available  is a definite plus, However I’ve already read articles says that most of the use they get is on Wi-Fi, even that those that have 3g build into them don’t use it that much or even at all. If most the the use the 3g and potentially LTE units are getting is on Wifi, then one wonders if is it really  that big of a selling point.The question then becomes to upgrade or not. If you don’t have one at all, the the new one is a no brainer. Also if you still have one the originals, it's pretty obvious that the Ipad 3 is a huge upgrade from the original. However, if you the the Ipad2, The question is more interesting. What do you do with it? How often do you use it and what apps  that you use will like benefit from the new display and  other advances under the hood.  If you're happy with the Ipad2 and it does what you need it to do, and you feel like its working for you long term, then wait.

    Other big news I’ve been reading about is the huge upswing in streaming of the last year, q11.  Netflix has been reporting record numbers in over 2 million hours of content streamed, globally primary us The point of this and other streaming venues is that for the first time streaming is projected to beat out physical media .
http://www.videonuze.com/article/it-s-hard-to-see-how-streaming-movies-will-surpass-dvd-blu-ray-in-2012
The question becomes how much will the public let themselves  depend on streaming media? They allready depend to a large degree on cable and satellite for their media intake, with the help of DVRS they can time-shift their content to watch when they want. It took a few years but content owners have embraced the DVR and are now including DVR viewing in the rating.   And have realized that even time shifted eyes are better then no eyes seeing their content, and thus their ads.
The advent of streaming media over the last few years have forced content owners, providers to rethink their game plan, as to how they package their content and sell their content.   Being able to pull netflix up on almost device from my Ipod Touch to a Ipad, or android tablet and any number of tv/internet connected devices,ie,  Roku, Boxee, Xbox360, etc, open a whole new world for content owners. They now have a much wider audience to graze their offering, and putting content that was not useable on other venues  suddenly give older underused content a new life.
As much as I like streaming and use my Roku box, have found content that I didn’t even know existed on the various channels of the Roku. My feeling is that there will will always be a place for physical media. There are collectors and folks who don’t believe in have media be it music or movies/tv that they bought and paid for in a cloud, be it Apples or Google’s or Amazon’s. And would rather have a copy in their own hands to use as they please. Thats not even counting have ones own copy of classic movies or tv series that they particularly love.

    Yes streaming is good, in fact it can be very good, There is no substitute  for owning ones own media and content. Content owners and distributors need to understand several things; They can’t put all their egg in one basket, Streaming and DVD are here to stay, however, They are still missing a huge market in not bringing older classic content to the big screen on a regular basis.  There are a number of ways that that programs could be set up to draw in older moviegoers who don’t care to see the newest hit of the week, but would love to see their favorite classic movie they way they first saw it on the big screen.
To me streaming and movies are opposites sides of the same coin, and can definitely complement each other if done right.

  
 

Sunday, January 8, 2012

Is 2012 the Year Media is Revolutionized?

The new year is upon us again. Many folks have looked back on 2011 in many different formats, and contexts, covering many aspects of the past year. Everything ranging from events that happened in current media, ala, ETv, to TCM, and their annual look at all of the actors, directors and other classic Hollywood personalities who passed last year.

Of course there are are obvious losses like Peter Falk, and Steve Jobs.
Much as been made of the loss of Steve Jobs. Yes he did revolutionize the way we think of and use media, even the hardware we use to work with the media.
His earliest days with Steve Wozniak , one of the co-founders of Apple Computers, lead to a great leap in technological advancement, not just in computers, but in anything that a microprocessor could be put into. As microprocessors got smaller and more powerful, they became more accepted by the general public.
Soon there were a handful of theses new devices that played a new digital music format called MP3, which is a compressed copy of the music, thus taking up less space on a hard drive , but still sounding reasonably good to the ear. What Jobs did in 2001 with the IPod was take the big clunky MP3 Players that were out there, and redesign them into a sleek elegant , easy to use, player that worked as good as it looked. Along with that he developed ITunes, to handle the interface between the music and the computer, Mac being the only computer it would work with for several years.
Eventually, ITunes was developed for the Windows platform, thus opening up the IPod experience to the rest of the world.
The Importance of Steve Jobs on the world can't be understated, However, its easy to forget at the end of the day he like the rest rest of us was just a man, but a man with a grand vision.
Many of us have “grand visions” of ideas or concepts that we would like to make happen. However, the reality is that very few of us have what it takes to articulate what they see, much less being able to lay out a plan or pull together a team to make it happen. Steve Jobs, was one of those rare few, who were in the right place at the right time with the right vision. Apple has big shoes to fill, to continue the grand vision Steve Jobs let us with. I read recently that Apple is working a new version of the Ipad, and Possibility's even a Apple Tv. All rumors, until they are announced. However, the upshot of the rumors is that Apple is still working to redefine the way we use and treat Media, preferably keeping as much as possible in their wall garden of Itunes.
The predictions for 2012 have been varied and interesting. The main point most of what I’ve read is centered around two things. Mobile, and tv content. There seems to be a drive towards making as much content available on as many mobile platforms as possible, which is good. However, content distributors need to figure out ways to keep the content available on as many venues and platforms as possible. Having ones content limited to one place is essentially putting all your eggs in one basket. If that basket falls through, your left with a mess. However, if you have several deals with different distributors, such as Netflix, Amazon etc, and one goes bad, you still have your content out there hopefully making my money in the other places. And a bunch a smaller deals taking less for each one could pay off in the long run. Eliminating pay walls, and sign in as much as possible is something consumers will appreciate. and help keep them going back and using a service that has the content they want, without hoops to jump through to see it.

CES is this week, Jan 10-13, For those of you don’t know what CES is, here are a couple of links http://en.wikipedia.org/wiki/Consumer_Electronics_Show , http://ces.cnet.com/ This is the Be all and end all of consumer electronic shows. Held every year in January, in Los Vegas. It brings out the best and brightest and biggest, and even some very small electronic are showcased here. Everything from 55” and up tvs and a variety of tablet PCs will be seen including accessories to go with them. and items one probably hasn’t even thought of yet. many items will be prototypes or first generation. How many will actually make it to the consumer hands remains to be seen. The hype and clamor of CES is matched only by the Hulu of the Super Bowl, In many ways CES is the” Super Bowl “of the Tech Wold. The difference being, that there are usually no clear cut winners. There will be some who shine and bring products, that consumers need or at least think they need.. How many of those products will actually make it to market and how many consumers buy them once their there remains to be seen. And there will be many more with great concepts or products, that for one reason or another will never be seen again. Little companies who spent their last dime to get there and rent a booth at CES and in hopes to make a the right impression with people who can help them get their idea or product out of the development stage. Essentially do or die, and if they don’t get deals they need they go home very empty handed.

Television is something I’ve talked about on many venues and have expressed many ideas on the possible future of television. There is a lot of discussion about the break up of the traditional package programing models that we’ve been using for the last 25-30 years, starting when cable companies started bundling channels together to get deals for both them and the consumers. Problem is the bundles aren't getting better, and the prices for what one typically get in a bundle has continued to rise substantially over the last few years. This coupled with increased use of DVR and other time shifting tools has made it increasingly harder to get accurate numbers of who is watching what and for how long.The traditional “shotgun approach” to advertising is no longer working, not that it ever worked to begin with, but until recently there wasn’t a better way to do it. Now with content being migrated to the web and, new ways to counts views and exactly who is watching and for how long Advertisers are looking for ways to put this to use and, the consensus is that it will scale up as the year goes on. However, they need to consider the consumer, they are tired of being bombarded by commercials every few minutes as they have been on traditional tv for years. A few well spaced, and relevant ads will do more then a slew of ads they don’t want to see. This will drive them away quicker then anything. The ala carte’ model has been kicked around on and off for years, What that means instead of buying a bundled package of channels you pick and chose the channels you want. There are problems with that, same as there are problems with the way we do it now, so nothing is prefect.
The cable companies have been trying to avoid going to a model of this type for years for a number of reasons. A good article that I commented, on discussing tv and the future of IP tv is here. I read this site a lot and have commented on many of his articles over the last couple years.
http://www.videonuze.com /Disney-Comcast-and-Why-TV-Everywhere-Alone-Is-Not-Enough/&id=3346
Poke around their site they have a number of site that they link to that have excellent articles concerning a wide varieties of aspects of the media business.


On the subject of adding content to your tv, and competing with traditional cable/sat companies; there are set-top boxes that can stream a host of Internet based content directly to your tv. A couple of more widely known ones are the Apple Tv which brings the Itunes experience to your tv, allowing you watch your bought tv and movies, not only on you computer but now on your tv. and the Roku.
Having received a Roku Box for Christmas, I find that is much more varied and interesting then I ever thought. It does the obvious streaming Netflix, Amazon and Huluplus to your tv, its only a matter of activating the account on the Roku site and box. and your good to go. However, going though the on screen channel store, you will find a wide variety of channels to chose from that will keep you busy exploring content. If that isn’t enough, there are what are called “private channels” that you you can add. For those you will need to do a google search to find pages that list them and the codes that you need to enter into your account on the Roku site. once entered, they usually show up fast and work. Boxes like this and the Boxee that can add a large amount of nontraditional or mainstream content to the consumer are something the cable and content providers and creators need to take into consideration. If they’re smart they’ll make as much content available on boxes like Roku and Boxee as they can. The basic idea is they need their content in front of as many eyes as possible.
Consumers generally only have a limited time to spend watching tv. The choices of what to watch are almost endless. Cable and Sat companies are having to work very hard to maintain every viewer they have, and attract new ones, which is harder as the choices of content, and where to get it increase almost daily.
In the end the consumer has the upper hand; they can tell content producers and distributors what they want to watch and where and how they want to watch it by voting with their pocketbooks. If ventures like Comcasts idea of TV everywhere are left to fly and get started in a big way, we will have a very fragmented ecosystem of Internet tv. which should be avoided at all cost.

So whats the bottom line for this year?
Television is no longer a big wooden box in the living room with a 27’ screen that the whole family gather around to watch Jack par, and “I Love Lucy”, and later “Gunsmoke”, and “Whats my line?” and a host of other now classic tv shows.
Today. television is more of a concept. Yes there are still physical tvs although they don’t look or work like the tv of old. What would be a more accurate description of a television would be a monitor that plays whatever is piped into it it. be it your DVD or Blue-ray player, to your sat or cable box, or Roku or Boxee, even your computer, it don’t care. Its a content/media player. Much the same as other media/tech terms we use today. The oldest of those is probably the “clicker” referring to the remote control. The term Clicker goes back to first tv remotes which did in fact click when you pressed the button .
For a history on the long and varied story of our beloved remote control see this;
http://en.wikipedia.org/wiki/Remote_control
Another term refuses to die is “tape” at least in terms of recording television content to be stored for later use. Tape as a recording medium goes all the way back to the 1950’s or so in studios to record records, the eventually there were consumer reel to reel recorders, and 8 tracks and cassettes. All for audio material only. In the late 1970’s into the 1980’s the rises of the VCR came about and suddenly everyone could get their favorite movies on tape. and as taping from tv became common place, the phase taping came to be. Fast forward to today. Our remote don’t click anymore, and can run a host of componets in a entrainment system. Also today the list of everyday household items that never needed a remote, and now come with at least a simple ir remote is growing everyday. Tape in the media world has nothing to do with tape anymore today its either to a hard drive, or a DVD. We use the term tape when referring to recording content to either a DVD or a hard drive.

As the media landscapes evolves over this year both consumers and content providers and creators, and advertisers will struggle to find the right balance of content distribution, advertising and control. Hopefully the consumer won’t get either caught in the middle, or left behind.

Friday, September 16, 2011

On Turning 50, and Other News of Interest


    August has been a month of many milestones. I turned 50 early in the month.
The technology world has been stood on its head. Steve Jobs resigns from Apple.
HP first pulled their tablet,from  the market, and then announced they are getting out of the PC business altogether.
The 800 Pound Giant in the room, Netflix has stood its ground with Starz and refused to bow to their demands about tired pricing and  let them take their content elsewhere. I won’t miss it.
    Apple, and Steve Jobs have been called one of the greatest inventors  in the 20th Century. If one dose research one will find all of the products that he made famous are products that have been made by someone else before he refined it and set a new standard. There had been portable computers before,  Apple made them usable.
    More important then the legacy of Steve Jobs, and it is very important, is the future of Apple and the entire tech industry as a whole.  Over the last few months I’ve noticed a change in the focus of many tech company, even companies as venerable as Kodak are changing their focus looking for ways to sagging sales and poor product lines. Right now there are only a very few product lines that are interesting, the top players among them being the tablet, and the king of the hill, is Apple’s IPad.  But there seems to have been a shift to a very large degree away from trying to make a better product to protecting intellectual property . ie, their  patents.  While  some concepts and ideas are pretty cut and dried, and obvious , and the patent for that should be obvious, and the company that first filled the patent for it owns it at least to start with,. However, thee are a great many patents are are far more questionable. To the point of  one questioning is there even a prototype  filed at the patent office, and did anyone even read it? The patent office has said that need access to experts to help them sort through all to the tech patents the receive to help them tell which are legit, and which ones should be rejected. Because they don’t the the personal or expertise to go over all the material.
  

    That's not even counting all of the patents the various companies have already, and are either trying to protect or sell.  In many cases the  intellectual property may be worth more then the products they make with the information or ideas, sometimes even the company.  What kind of messages  dose that send to consumers who see new reports about companies suing each other over  patent infringement or other subtleties that no lay person or many lawyers can understand. Instead of putting the efforts to helping build the economy by giving consumer better products at lower prices. and creating more jobs and products we want to buy.
All their doing is making lawyers rich, and generally making a mockery of the US patent system. A complete rebuild of the US patent system is in order, along with  the copyright  office and reevaluating the way the publishing industry works. However, I don’t see this thing happening in the foreseeable future.

    What dose it mean when Google buys a hardware company like Motorola,?
They didn’t buy a printer company, or a camera company. They bought a company that makes hardware to run their operating system. Android.  At this point Android is  powering  roughly about 50% of all the smart phones in use depending on what report you read, and what is being covered, US or world. Point is it it fast edging Apple, and is generally killing other smart phone devices. Thus the questions becomes is there a conflict of interest in Google owning the maker of its own software distributor , the Motorola versions of the  Android smart phones. Along with the the other companies who also make phones that run Android.  On the flip side, Apple owns both the hardware and the software for their phones, in fact for all of their products. The difference being they don’t licence their IOS out to other hardware builders to put IOS into and sell to the public. Apple maintains a very tight control of their product cycle and loop from development, to production, distribution to sales both on line and retail. Something no other company has ever had.
Netflix finds itself in a quandary, much of it its own making. Last month they announced a new pricing scheme, separating the Streaming and the Dvd content, into two separate billing options, and increasing streaming fees. and increasing to total if you want both streaming and DVDs. So essentially you have your choice of three prices. Streaming, is 7.99, Dvd only is 7.99 month  Nd more for both Streaming and DVD.
Netflix is expecting to lose around a million subscribers due to this new format.
http://www.huffingtonpost.com/2011/09/15/netflix-price-increase-subscriber-loss_n_964026.html
It’s  expected that after several years of a format that has essentially changed the entire video  delivery system in may ways and set new standard to make what are precised as radical changes, to a tried and true format that upsets the satus qu  will bring on a out  cry, in this case its likely to take the form of a loss of subscribers. Weather it will be as much as they predict  or not m also how long the numbers will stay low are two important questions. Balancing them out are the cost of the content . Netflix has to be in a position to pay a fair price for content, but but not let itself be bullied into doing deals like Starz wanted. I have commented several times under different  articles about the Netflix /Starz issue. One can be found here;
http://www.videonuze.com/blogs/?id=3201#comment-304411031

Here:
http://www.videonuze.com/blogs/?id=3215#comment-311925790


The whole landscape of on line video is going to reshaped yet again as the dust settles over Hulu, and who eventually buys it. The main goal of any content owner and provider should be essentially the same: To provide consumer with easy acces to any content they have the right to through either subscription, like Netflix, or Amazon VOD, or even Hulu, or Boxee, and Roku, including the IPad, and Android tablets. If the consumer knows they can get they’re content when and where they want it with minimal fuss, and low price, they will be less likely to go to  alternative places to get the content they want. Distributors, and content owners will both be paid and everyone will be happy.

    A side note on turning 50 this year. Its now been a about a month since my birthday.  Sometimes, 50 is a concept one has to wrap ones brain around. The idea that you’ve been alive and doing your thing, for half a century. Most days you don’t feel any different then you did at 49. Suddenly your 50 and everything is older, every tool or possessions that you bought or acquired when you where younger seems older. Events that didn’t seem that long ago suddenly seem like  ancient history when you stop and do the math as to how long ago it really was.  Getting to be 50 has been a real adventure for me. As many  of you who personally know me I’ve had heart issues since I was born, and was not expect to live,  I was sent home, they had done all they could do for me. But I survived and eventually a operation was developed in Canada, The Mustard Procedure, which essentially rebuilt the top half of my heart. I was the first one in the United States to have it and Survive.  To this day I’m setting new records. I have since gone on to do all the things everyone else dose, high school get married, and raise  4 kids, and many other things that  the little blue boy they sent home to die was never expected to. do. The Lord has seen fit to keep me around for this half century   .I’m looking forward to many more years of doing what I do best, being a tech pundit and all around geek and movie lover, Lord willing.



 

Saturday, June 18, 2011

Getting Back to Basics in Business

Over the last few months much has been made of relatively new tech companies, less then, 2-5 years old coming out and announcing that they want to do a IPO, which is a Initial Public Offering. There are several questions that have been risen, such as do they have a solid business plan, and are they actually making money. While I don’t pretend to completely understand all the ins and outs, of big time money management and all of the ramifications of events to both the economy or the business itself.

There are several basic ideas that I do understand, The primary object of any business is to both make money, and give the consumer the most value for their money as possible. If you give the customer value above and beyond what they expect , and follow it it up with support and service, whatever, that might entail everything from basic hand holding, to either going and fixing or replacing the product with no hassle, and a BIG smile on your face. You’ll do far more more good for your business then any amount of advertisement can ever do. Happy customers come back, and Happy customers talk,, a lot. Word of mouth can go a long way to either building your business, or destroying it slowly. Just remember that the next time a customer is driving you crazy over something YOU think is stupid, to them its important, how you handle what they think is important, is important to them. So much for business 101.

Netflix has become the 800 pound guerrilla in the room when content and tv companies get together. No matter what else they talk about, what deals they may want to do, Netflix is in their shadow waiting to take their market share way form them. Content providers need to go back and reevaluate their core objectives.
As I mentioned in the opening segment, the object of any business, be it a small family business that sells fruit out on the side of the road, to a multi-million dollar conglomerate is to give the customer value above and beyond what they expect.
Quite simply the TV/media industry at least on the broadcast and consumer provider side, not the theatre side so much, has dropped the ball a LONG time ago.
Way back in the 1950’s at the beginning of TV, advertisers knew they had a captive audience and played it up to the max. Having corporate sponsors,and having host of talk and game shows actually plugging the product as part of the routine show, is was annoying, but far less annoying then today's commercial breaks which can last from 3-10 minutes long, and often repeat the same ad several times in a roll.

That just covers what broadcast show “live” on a daily basis to the masses.
That includes those who don’t have the technology to bend their TV to their will.
Those of us with DVRs can record,pause and rewind and generally bring the TV to its knees. And advertisers hate this. they can’t count on you seeing their ads every time you want to see your favorite show. and Appointment Viewing is long dead. That is to say if you wanted to watch a certain show you had to be in front of your TV at that exact time, or you missed it until next week. Worse yet, if there were two shows on at the same time, on different channels you had to choose which one you liked better. Advertisers loved that, it helped with getting numbers, they could tell much better what was being watched, and who commercials were being seen. Today, consumers demand to watch what they want when and where they want. The devices and platforms that media is available is constantly expanding. Content owners and providers need to embrace the new directions and come up with models that allow them to get access to the content they want, when they want.
They need allow consumers to watch their content on a variety of platforms.
The basic concept is to spread your content around as much as possible; instead of trying to do a deal to limit ones content to one venue and asking a exuberant sum for a very short year deal, try spreading it out out over several venues with less for money each deal, and make more money in the long run.
Better yet they make their content readily available to whole new audiences which might not have discovered content they didn't know about. Making content easier to access or rent, either via Netflix Amazon, any number of other places to rent or view content, doing such deals to let ` the consumers find the content and play it where they want, or need to, with out having to resort to to other means to get the content they want.
A YouTube search will yield many movies and TV shows put up in short 10-14 minute segments watching a series of 8-10 segments in a row will allow you to essentially watch the whole program. Whether this is legal is another question for another time. However, the bigger point, is the is people want to see the content, and will put it out one way or another. So content providers do yourself a favor and make you stuff easy to rent, buy or otherwise enjoy the content, and moving content from one platform to another should be seamless with a DRM issue and no issues with software formats not being capable. Everything should just work.
The notion of cord cutting that the industry pundits are taking about is probably right to a degree, However, As people get the new TVs that can connect to the web, either directly or through a computer, easiest being hooking a laptop and piping everything from the laptop to the TV, the uses for a fast connection are increased, suddenly you can fire up Netflix, on the laptop and send it to the TV and enjoy the same content from the laptop on the big TV, same for YouTube, any other web content, be it podcast, or videos etc. Suddenly the pipe from the cable provider is’nt as important as it was, However, there’s still a lot of content that only available on broadcast TV. While a large percentage will cut down on the size of the package that keep, both for budget reason, and because content is available on line and they can get it there and pipe it to the platform of choice to watch it. I don’t think its cord cutting, so much as its cord switching, and sharing, one supplementing the other.
Some content providers are making strides to make their content available on mobile platforms with limitations, while its a good start. But there’s a long way to go.
Netflix has pretty much set the standard for streaming video, and a business model that works. They have been able to get themselves placed in a wide variety pf platforms from DVD players, TVs themselves, I even read at one point, there was talk of them actually having a physical button on a remote, on some TVs, weather anything has come of it, is not important. What is important is their dominance and saturation in the video industry . They do have some big hurtles to jump, the biggest is the deals they have to make with content owners. Every time they try to do a deal the price goes up or the owners want to renegotiate a deal halfway though a contract. The point is if content owners would quit being so worried about their content and how its being used, and work to get it into as many venues as possible and not make is prohibitively expensive that small providers to get into. They would in the long run probably make more then they trying to do with the high price deals they’re doing now, only it’s be spread out over more companies, and longer terms, so if there was a loss somewhere it won't be as much as it it was in one big deal the lost.

The long and short of it content owners, and providers need to go back and reevaluate their core business model, and why they are in business. Are they in business to serve the stockholders, or the customer, aka, public? If its the customer, they need to rethink how and what kind of deals they do, to get their content out, with a minimum of constraints both on the provider and especially the end user. If the customer is is happy and willing to pay the reasonable rental fee or subscription fee, and can get what they want when and where and on what platform they want, with no issues, the profit for the stockholders will come.